Record/Start

“Rock From Afar” – Start/Record

Crunchy, melodic, smartly-crafted rock’n’roll, “Rock From Afar” is one of those rare one-man-band home recordings that sounds spacious and outgoing. (In that way it brings to mind the work of Devin Davis, for those with long Fingertips memories.) And while full of elusive homages to great moments in rock history, this song is likewise a rare bird for managing to funnel nostalgia through a contemporary filter: conjuring the past without wallowing in it, without losing the recognition that we live in the here and now and that that’s okay too.

So—stay with me on this one—I’m thinking now that what sounds like a catchy, well-paced song is actually much more than that. With “Rock From Afar,” Simon Cowan, doing business as Record/Start, offers us a much-needed (not to mention delightful) way out of the dead-end technophilia of the early 21st century. Enough with having to pretend there is nothing of value to be had from the past, enough with entrepreneurs and venture capitalists so smug and myopic that they can’t credit or recognize anything they didn’t invent or fund. Life existed before us and life (if we don’t go all Interstellar on ourselves) will go on after us and the smartest and most valuable (not to mention most fun) people are those who partake of the whole buffet. Use the past to inform the present and aim towards the future.

That’s what “Rock From Afar” does and it’s a breath of fresh air in a musical age suffocating from the addictive beats and compressed mightiness required to keep the kids dancing and the fingers clicking. Cowan finds a brisk pace and rich texture far removed from the stifling dictates of today’s pop, with guitars that bleed into a kind of 2015 Wall of Sound, and melodies that sweep you pretty close to power pop heaven. One of my favorite moments is the abrupt break for a “woo-oo-oo” vocal that happens at 2:41, because of how precisely this moment embodies the seamless melding of past and present: this kind of “woo-oo-oo” is pure Beach Boys, but Cowan augments it with an ear-popping 21st-century affect that Brian Wilson probably wishes he could have invented 50 years ago but most certainly did not.

Cowan fronted the Manchester band Carlis Star during the latter ’00s. Record/Start, a solo project, came into being in 2014. “Rock From Afar” has been bumping around the internet for a few weeks, in advance of its official double-sided single (on cassette) release next month, via Post/Pop Records. Thanks to Insomnia Radio for the MP3.




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