“Archie, Marry Me” – Alvvays

“Archie, Marry Me” has a sweet, sweeping relentlessness about it, and if the whole thing is partially buried in mud and fuzz, this somehow makes its insistence all the more poignant, makes its gorgeousness all the more down to earth. This is a song that rhymes “matrimony” and “alimony,” not to mention “Atlantic” and “panic,” “papers” and “makers.” This is a song with a woman singing to a character named Archie. This is a band called Always that spells their name Alvvays. The off-kilter appears to be their territory.

At the seeming center of this eddy of off-center goodness is front woman Molly Rankin, who sings with an enticing blend of composed abandon. Her voice veers now too close, now too far. As the band pounds and jangles along, Rankin sounds like someone at once assured and bewildered; her repeated “Hey hey”s resonate off imaginary canyons of hope and despair. But at the true center of the proceedings is the song itself, which etches melodic glory from the simplest of components, and burrows into a listener’s warmest places through the timeless, heartfelt force of guitars and drums. If you don’t concentrate you’ll miss the guitars’ wild, second-verse excursion, buried nearly beyond earshot, but all the wilder for its lack of neediness. In much the way the singer’s simple plea seems almost necessarily concealing some thornier reality, so too does the music’s apparent plainness appear to couch some more complicated sentiment. Remember, they could merely have spelled their name the way it sounds.

Alvvays is a quintet based in Toronto. Molly Rankin is the daughter of the late John Morris Rankin, of the popular and (in Canada) well-known Celtic/folk group The Rankin Family. Among band members is guitarist Alec O’Hanley, formerly of the Charlottetown-based band Two Hours Traffic, who were featured here back in 2010. “Archie, Marry Me” is from the debut, self-titled Alvvays album, released on Polyvinyl Records back in July. The song has been floating around the internet even longer than that, but only last month emerged in free and legal MP3 form over on the long-standing free and legal MP3 blog 3hive. So thanks, very much, to the 3hivers for this one. And note that you can listen to the album and buy it in various formats via the Polyvinyl web site. I encourage it.